📸 If you've ever tried to upload an iPhone photo and gotten an error because it was a HEIC file, you're not alone! Starting with iOS 11, iPhones save photos in HEIC format to keep file sizes smaller — but many platforms (including JoinBrands) need the more universal JPG format. Here's how to convert your HEIC files to JPG on your iPhone, Mac, or Windows PC.
💡 Quick background: HEIC (High-Efficiency Image Container) compresses images more efficiently than JPG while keeping the same quality — great for saving space on your phone, but not always supported outside Apple devices. Luckily, conversion is simple!
📱 On iPhone or iPad
The easiest fix is to set your iPhone to save photos as JPG by default:
1. Start the Settings app.
2. Tap Camera.
3. On the Camera settings page, tap Formats.
4. Tap Most Compatible.
💡 Want both? You can keep saving photos as HEIC on your phone (to save space) but auto-convert them to JPG when transferring to your computer:
1. Start the Settings app.
2. Tap Photos.
3. In the Transfer to Mac Or PC section, tap Automatic.
🖥️ On Mac
If you already have HEIC photos on your Mac, converting them is quick — just use the built-in Preview app:
1. Open the HEIC photo you want to convert in Preview.
2. Click File, then Export.
3. In the Format menu, choose JPG.
4. Click Save.
💻 On Windows
If you have HEIC photos on your Windows PC, no need to panic. Microsoft offers a free extension that lets Windows read HEIC files in any app — it's called the HEIF Image Extension.
To install it, head to the HEIF Image Extension page in the Microsoft Store and click Get. Once installed, all your HEIC files will work normally across Windows programs.
💡 Tip: If you'd rather fully convert HEIC files into JPG (not just open them), try a tool like CopyTrans HEIC for Windows — it's free and works in one click.
🎉 That's it — your photos are ready to upload!