Send direct invites to the best-fit creators for your campaign, all from the JoinBrands marketplace.
Once your campaign is created, you will have the option to send direct invitations to available creators. You will be automatically redirected to the marketplace for that campaign, where all creators matching your campaign requirements are displayed.
You can also head to your campaign and click on the Invite Creators button to access the marketplace.
Describe the Creators You Want
Instead of setting every filter by hand, you can describe the creators you're looking for in a sentence, for example "Spanish-speaking women who make beauty tutorials". This works on the Creators page, on your campaign's invite page and on your campaign's Creators tab.
Your sentence becomes regular filters that you can see and change, so you can fine-tune the results at any time. Naming a platform (Instagram, TikTok, TikTok Shop, YouTube or Amazon) narrows the search to that platform's job types.
đĽ From their videos: this filter section narrows the results by what creators actually show in their TikTok Shop and Instagram videos (video type, language, look, brands and products), plus TikTok Shop sales and average views. Video data is still being collected, so for now only some creators have it.
đĄ This search replaces the old AI match filter, sort and badges, which are no longer available.
Browsing and Sorting Creators
Use the available sorting options to filter creators by criteria such as last seen online or creator level, helping you identify the best match for your campaign.
đ¤ Creator collaboration status: use this filter to choose which creators you see:
Any: all creators, whether you've worked with them or not.
New to me: only creators you haven't worked with yet. Creators you already have an open (not cancelled) job with are hidden here, because they count as creators you've worked with.
Worked for me: only creators you've already worked with.
â "Our choice" badge: creators whose content has been featured by the JoinBrands team carry an Our choice badge. You'll see it wherever creators appear for you: applicant lists, search results, the creator's profile page and the side panel. The badge is global, so once a creator has been featured it shows for every brand.
đď¸ TikTok Shop tier badge: each creator's TikTok Shop tier shows as a colored badge, from Bronze to Diamond, with its sales range. Click View all badge levels to see every tier. The tier follows the creator's actual TikTok Shop sales and appears the same way in creator search, on your campaign pages and in AI creator search.
When hovering over a creator's card, you will see a couple of quick actions:
Hire: Send a direct collaboration invitation to that creator.
In step 1 of the hire form, you'll find an Allow counteroffers switch right below your price offer. It's on by default. Switch it off if you don't want the creator to send you a counteroffer. Retainer (recurring) hires work the same as before. Learn more in Brands: Counter offers.
If the creator is new to JoinBrands and hasn't completed a job yet, the Delivered by me shipping option is greyed out, and hovering over it shows a tooltip explaining why. New creators become eligible for brand-shipped jobs after their first completed job, so choose another delivery method for now.
Chat: Start a direct chat with the creator, no job needed. Available on paid plans. You can also message applicants and invited creators straight from your campaign page. Learn more in Brands: Direct chats with creators.
Add to Favorites: Quicker access to this creator in the marketplace
Hide: Permanently hide the creator from showing up in your campaign's creator tab
â ď¸ If you hide a creator, they will no longer be able to see this specific campaign but will still be able to discover your future campaigns.
Clicking the three dots on the right side of a creator's card gives you access to additional actions:
See Portfolio: Review the creator's previous work before making a decision.
Block Forever: Prevent from collaborating with this creator
â ď¸ If you block a creator forever, they will not be able to see any of your current or future campaigns.









