You're out there creating great content, and at some point you might wonder whether it's okay to add music or a soundtrack to your videos. Here's the quick answer, and why it matters.
The short answer is: please don't add music to your videos.
Brands typically can't use videos that have music in them — it creates copyright issues, and once music is baked in, removing it from a finished video is rarely an option. A clean, music-free video gives the brand the flexibility to use your content in ads, on their website, and across their social channels exactly the way they need to.
Instead, focus on the things that really make your videos stand out — good lighting, clear framing, and authentic delivery. Check out our tips and tricks for Creating Good Content for more ideas. 🤩
🎉 You've got this — go make some great videos!