📌 What Is the Unboxing Video Certification?
The Unboxing Video Certification verifies that you can clearly and authentically capture the first-time experience of opening a product.
Unboxing Videos focus on packaging, presentation, and first impressions — not deep reviews or aggressive selling. These videos help viewers experience the excitement of receiving a product for the first time.
Brands use Unboxing Videos to:
Showcase packaging quality and branding
Highlight what’s included in the box
Create anticipation and excitement
Build trust through authentic first reactions
📌 What Makes a Good Unboxing Video?
1. Genuine first-time reaction 🎁
This must be a real unboxing. Viewers should feel like you’re seeing the product for the first time. Over-rehearsed or fake reactions will be rejected.
2. Creator clearly visible and speaking 🎤
You must appear on camera and speak clearly. Your face, hands, and product should all be visible when relevant.
→ You may do a voiceover if preferred! But use your own voice! ←
3. Clear packaging and contents visibility 📦
Show:
The box or packaging
Branding and labels
All items included inside
Do not rush through the unboxing or skip contents.
4. Clean, intentional setup 🧼
Film on a clean surface (table, desk, counter). The frame should show:
Your hands
The box
The product as it’s revealed
Messy backgrounds or cluttered setups will be rejected since it takes away the overall quality of the video.
5. Get to the unboxing quickly ⏱️
Keep introductions short. Start opening the product early in the video. Ideal length is 45 seconds to 1 minute.
6. Show the product in use 🔍
If possible, briefly show how the product looks or functions once unboxed. This is encouraged but not required.
🚨 Before You Start (Non-Negotiable Rules)
All submissions must follow these rules. Missing any requirement will result in rejection.
Original Content Only
Video must be newly created for this certification
Do not reuse content from past campaigns or certifications
No AI-generated or AI-edited content 🤖
Do not mention external social links or platforms 🛑
Creator Visibility (Required)
You must appear on camera
Hands and/or face must be visible during unboxing
Product & Packaging Visibility (Required)
The product must be:
Clearly shown during unboxing
In focus and readable
Not pre-opened or pre-staged
Audio & Speaking Quality 🔊
Clear pronunciation 🗣️
Even volume ✅
No background noise or music 🎵
No long awkward pauses 🛑
📌 Unboxing Video Structure
Here’s how a good Unboxing Video may look 👀:
Intro (1–3s): Briefly introduce yourself and the product
Packaging Reveal: Show the box, branding, and packaging details
Unboxing Moment: Open the product naturally and reveal what’s inside
First Impressions: Share immediate thoughts on look, feel, and presentation
Product Overview: Show the product clearly once unboxed
Optional Use Preview: Briefly show the product in use (if applicable)
📌 How to Create Your Unboxing Video
Step-by-Step
Check out this example from one of our creators - Brashaad Mayweather!
Choose a clean, quiet location
Set up even lighting over your table or surface
Position the camera to clearly show your hands and the box
Start unboxing early — don’t over-introduce
Show every item included
Share natural first impressions
Review for clarity, framing, and audio before submitting
📌 Technical Quality Standards (Must Meet All)
Your video must be:
High resolution (Accepted Ratios: [9:16 / 16:9 / 1:1] → Check the upload drop box!)
Well-lit with even lighting
Steady and well-framed
Clearly audible with clean sound
Smoothly paced and edited
Low-quality videos will be rejected, even if the unboxing idea is good.
📌 Getting Rejected?
Please follow this checklist! We guarantee you’ll get approved by then!
📌 Final Checklist (Use Before Submitting)
✅ Original video made for this certification
✅ Product is unopened at the start
✅ Packaging and contents clearly shown
✅ Creator appears and speaks clearly
✅ Clean setup with good lighting
✅ No rushed or skipped unboxing steps
Low-quality videos will be rejected, even if the unboxing was good.
Remember that we review all submissions carefully! If you fail to follow feedback 4 times - please reach out to our support! We’ll help you out 😉🫵
Your goal is to recreate the “just arrived” feeling — clean, natural, and genuinely curious.
Click the button below to try it now!